YouTube for greens

What better way to waste half a day than to get distracted by funny, weird, and (sometimes) interesting online videos? The "YouTube phenomenon" could also be called the "procrastination phenomenon," but if you're going to spend the time anyway, perhaps there's a way to make it at least somewhat edifying.

Enter emPivot.com, a sort of special-interest YouTube that presents videos on topics of specific interest to the green/environmental community.

Any person, organization, or company can upload video content, and the fast-growing collection is captivating. Among the most popular videos: Willie Nelson talking about biodiesel, Will Ferrell lampooning George W. Bush's stances on environmental issues, a look at a helix-shaped windmill, and a few mini-exposes on corporate bad deeds.

The site was created by Ecofusion, a Washington-based "business communications consulting and media company dedicated to the world's leading change makers in the fields of sustainability, social enterprise, and green business."

That made me nervous for a minute. Washington? Consulting? Was this whole operation some sort of stealth lobbying effort from the dark side?

Upon further investigation, all is well. Ecofusion's heart is definitely in the right place, so feel free to click around and spend a few minutes enjoying some good green content.