
The Coolerado air conditioner sounds like a technological marvel. It only draws 600 watts, compared to 6,000 for standard air conditioner. It doesn't use compressors. The only moving parts are the intake fan and a valve inside, both of which are powered by solar panels that Coolerado installs with its AC. So it's renewable and clean, right?
Well, except for one little detail -- the Coolerado draws four gallons of water every hour that it operates. In their promotional video, Coolderado brushes this off by saying "it's just like taking an extra shower or two every day&rdquo". That's a really lame way of covering up the fact that instead of sucking electricity, this air conditioner sucks water. As much as I worry about the grid being strained by AC units, I can only imagine the horror the water utility would face if suddenly everyone who wanted air conditioning was using an extra shower or two's worth of water.
This is greenwashing at its worst. Sometimes a company will claim that its product is green when it is just an ordinary product. But this goes beyond that -- the Coolerado is arguably much more environmentally taxing than a regular air conditioner, yet its sellers will try and convince you that it is renewable, sustainable, and, above all, the right choice for a green consumer.
Don't believe them.
Via Cleantechnica
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