Hummer dealer closing ... to sell Smart cars
As GM continues greening up its image, and considering selling off the Hummer brand entirely, sales are beginning to plummet. Eight Hummer dealerships have closed in the last year.
One former Hummer dealer will sell ultra-efficient, two-seater Smart cars instead.
Towbin Hummer in Las Vegas isn't exactly susceptible to blows from hippy environmentalists. Instead, it's mainstream folks opting for smaller (even if still quite large) vehicles that are killing this dealership. Currently, the average Hummer buyer receives $8,000 in incentives for each vehicle that leaves the lot. The average MINI driver receives about $80.
Dan Towbin, the owner of the dealership that's closing, says he's going to open a store in Las Vegas that sells Smart cars. That's a pretty exciting (though belated) decision.
Via WSJ
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